White-label software is used across a wide range of industries, and you’ve probably interacted with it without even realizing it. From crypto trading platforms to fitness apps, from email marketing tools to website builders—white-label software powers many of the digital services we use daily. Below are some common and successful real-world examples to help you understand how white labeling works in different markets.
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1. White-Label Crypto Exchanges
One of the fastest-growing and most lucrative examples is the white-label cryptocurrency exchange. Building a crypto platform from scratch requires deep technical expertise, blockchain knowledge, security infrastructure, and compliance with financial regulations. That’s a massive undertaking.
FAQ – What are the benefits of using white-label software?
White-label solutions like HollaEx, ChainUP, AlphaPoint, or B2Broker provide a ready-made crypto exchange that you can launch under your own brand. These platforms let you:
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Offer trading pairs like BTC/ETH or USDT/XRP
Add your own branding, domain, and payment systems
Set your own fee structure and generate revenue from trades
Integrate wallets and KYC/AML solutions
You can launch your own exchange and start earning from trading fees without hiring a blockchain team or worrying about security layers like multi-signature wallets or cold storage.
FAQ – How to Make Money With White Labelling?
2. White-Label Website Builders
Agencies that build websites for clients often use white-label website builders like:
Duda
Brizy Cloud
Weblium
Site.pro
These tools allow agencies to create and manage client websites under their own brand. The clients never see that the underlying engine is Duda or Brizy—they think the agency built a proprietary platform.
Features often include drag-and-drop editing, hosting, SEO tools, analytics, and templates—all fully customizable with your own brand colors, logo, and domain.
This is ideal for digital marketers or designers who want to offer web design services without developing their own CMS.
FAQ – Is white labeling expensive?
3. White-Label Learning Management Systems (LMS)
Education technology (EdTech) has exploded in recent years, and white-label LMS platforms let coaches, teachers, and companies launch branded e-learning portals. Examples include:
Thinkific Plus
LearnWorlds
Teachery
TalentLMS
These platforms let you host online courses, quizzes, student dashboards, and certificates under your own branding. They’re perfect for trainers, corporate educators, and online schools that want a professional learning experience without coding.
4. White-Label SaaS Tools (CRM, Chatbots, Marketing)
Tons of Software-as-a-Service (SaaS) tools offer white-label options. You can brand these tools and resell them to businesses, often with recurring income.
FAQ – How much money can I make from white labeling?
Examples:
GoHighLevel – for marketing agencies offering CRM, funnels, email/text marketing, and more
Tawk.to – a white-label live chat tool
ManyChat – chatbot builder that can be resold with custom branding
MailerLite (agency plan) – email marketing with white-label portals
If you’re a consultant, coach, or agency, white-labeling these tools helps you package them into premium services for your clients.
5. White-Label Booking and Scheduling Tools
Appointment-based businesses like salons, clinics, or coaches often use scheduling platforms like:
SimplyBook.me
Acuity Scheduling (Enterprise)
Bookafy
These can be rebranded and offered as your own service, complete with branded booking portals and automated emails.
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